Lacoste Men's Traditional Micro Check Pure Cotton Luxury Dress Shirt (CREST)Product Details Shirt by Lacoste super nice Button-down collar Button placket Chest pocket with logo embroidered Croc, Regular fit Product. A Brand Famed for its iconic crocodile emblem, Lacoste was founded by tennis superstar René Lacoste in 1933 and was the first to introduce the pique polo shirt. Utilizing its sporting background, Lacoste fuses functionality with style to create its contemporary collections, embracing a bold use of color in a wide range of products that include its timeless polo shirt, as well as shoes, trainers, and signature fragrances – and it's all available right here in the Lacoste store, Machine wash according to instructions on the care label. About Me Lightweight cotton Soft, strong and breathable Main: 100% Cotton.Jean René Lacoste was a French tennis player and businessman. He was nicknamed "the Crocodile" because of how he dealt with his opponents; he is also known worldwide as the creator of the Lacoste tennis shirt, which he introduced in 1929, and eventually founded the brand and its logo in 1933PHOTOS:Lacoste in 1922